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MANAGER, MARKETING

Company: The Save Mart Companies
Location: Modesto
Posted on: November 18, 2020

Job Description:

Job Summary:The Manager, Marketing is a key member of theBrand, Marketing and Store Development team. This position plays a criticalrole in the assessment, development and deployment of marketing supportingspecific business categories as well as storewide promotions and programs. Thisrole works cross functionally with all business areas to ensure understandingand communication of integrated marketing solutions. Post-event responsibilities include partneringwith Finance and Analytics to determine marketing effectiveness and ROI. Thisrole also works collaboratively with external suppliers including multipleagencies and CPG partners to build strategic, on-brand creative marketingsolutions, always with the goal of improving banner awareness and drivingshopper impact. The position collaborates with multiple internalstakeholders including: Digital; Omnichannel;Loyalty; Store Operations;Pricing; and any others required to ensure seamless execution.Essential Duties and Key Responsibilities:Key marketing liaison with merchandising organization.Deliver successful marketing programs for specific categories and total store initiatives.Partner with merchandising and marketing team in quarterly and annual marketing planning process.Develop and manage budgets as required for marketing programs, aligning with organizational business partners on timing and tracking.Deliver recommended marketing solutions based on business goals and shopper targets.Partner with marketing analytics to deliver follow up results on marketing programs, optimizing future decision makingKey point of communication across the organization ensuring awareness, understanding and execution of marketing/advertising programsServe as marketing SME to business partners ensuring strategic and timely implementation of programsCraft strategic briefs that enable on target marketing solutions from internal and outside parters.Ensure marketing meets all required business and brand standards across all supported channels.Collaborate with the Senior Manager, Advertising Production and Manager, Traffic to ensure timely and accurate solutions.Perform other related duties as required.The Save Mart Companies is one of the largest food and drug retailers in California and Nevada. It is home to a number of well-known brands in food retailing. You might have seen our banners that include Save Mart, Lucky, Lucky California and Food Maxx. We also have 4 distribution centers and SMART Refrigerated Transport, a trucking firm that transports dry groceries, frozen foods, ice and novelties to all of The Save Mart Companies stores. We are a locally and family owned business, headquartered in the heart of one of the greatest agricultural areas of our nation - the San Joaquin Valley.The Modesto community is vibrant with great traditions, educational opportunities and multi-cultural lifestyles. Aside from mild weather year-round, Modesto allows for easy access to many major tourist attractions in California. To the west lies the San Francisco Bay Area (90-miles) and the Santa Cruz Beach (115-miles). To the east is the famed Gold Country "Mother Lode" (50-miles) and a little farther you can find the majestic Sierra Nevada mountain range, Lake Tahoe (180-miles) and Yosemite National Park (110-miles).Some of our competitive benefits include: exceptionally generous benefits package (Health, Dental, Vision, Life, 401K, flexible schedule options, Employee Connection (earn fun and valuable prizes!), Life Long Learning - Educational opportunities, Employee Association (discounted and free tuition options, contests, and support services).We are currently recruiting for the position of:MANAGER, MARKETINGJob Summary:The Manager, Marketing is a key member of theBrand, Marketing and Store Development team. This position plays a criticalrole in the assessment, development and deployment of marketing supportingspecific business categories as well as storewide promotions and programs. Thisrole works cross functionally with all business areas to ensure understandingand communication of integrated marketing solutions. Post-event responsibilities include partneringwith Finance and Analytics to determine marketing effectiveness and ROI. Thisrole also works collaboratively with external suppliers including multipleagencies and CPG partners to build strategic, on-brand creative marketingsolutions, always with the goal of improving banner awareness and drivingshopper impact. The position collaborates with multiple internalstakeholders including: Digital; Omnichannel;Loyalty; Store Operations;Pricing; and any others required to ensure seamless execution.Essential Duties and Key Responsibilities:Key marketing liaison with merchandising organization.Deliver successful marketing programs for specific categories and total store initiatives.Partner with merchandising and marketing team in quarterly and annual marketing planning process.Develop and manage budgets as required for marketing programs, aligning with organizational business partners on timing and tracking.Deliver recommended marketing solutions based on business goals and shopper targets.Partner with marketing analytics to deliver follow up results on marketing programs, optimizing future decision makingKey point of communication across the organization ensuring awareness, understanding and execution of marketing/advertising programsServe as marketing SME to business partners ensuring strategic and timely implementation of programsCraft strategic briefs that enable on target marketing solutions from internal and outside parters.Ensure marketing meets all required business and brand standards across all supported channels.Collaborate with the Senior Manager, Advertising Production and Manager, Traffic to ensure timely and accurate solutions.Perform other related duties as required.Requirements (Knowledge, Skills and Abilities):Retail marketing experience desired. Grocery marketing a plus.Excels in collaborative environment, demonstrating strong business partnerships to other disciplines within organizationExperience working with and across marketing channels including: print; creative; broadcast (radio & TV); direct mail; email; digital; social; web; mobileExperience working in a creative environment including knowledge of creative brief writing.Ability to create and communicate new ideas, tailoring style and information based on audience.Bias for fact-finding to support ideas and informationAbility to motivate self and others to achieve marketing objectivesThrive in collaborative environment, developing strong business partnershipsStrong problem-solving skillsProficient in Excel, PowerPoint and Word.Excellent organizational skillsEducation: Four-year college degree, or equivalent knowledge gained through formaleducation, specialized training, or additional job experience.Experience: Five years of directly related experience.Other: Basictravel.Physical: Reach outward or reach aboveshoulder, lift/carry 10 lbs. or less, push/pull 10 lbs. or less, standing,sitting, walking, climbing, crawling, squatting, kneeling, bending, handling,visual demands including close work, auditory demands including phoneequipment, and ability to operate a computerWork Environment: Basicoffice environment, low noise, and moderate temperaturesCompetencies:Action orientedProject management skillsPersonal/interpersonal skillsGood communicatorCustomer focusedIntegrity and TrustStrategic agilityProblem SolvingThe Save Mart Companies is an Equal Opportunity Employer, and we welcome resumes from individuals who will contribute to our diverse workforce.glassdoor

Keywords: The Save Mart Companies, Modesto , MANAGER, MARKETING, Executive , Modesto, California

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