Data Scientist / Analyst ( Marketing mix Modelling )
Company: Redolent
Location: San Mateo
Posted on: April 2, 2026
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Job Description:
One of our direct client is urgently looking for following
resource TITLE: Data Scientist / Analyst ( Marketing mix Modelling
) LOCATION: San Bruno, CA or Hoboken, NJ, Bentonville, AR or
Chicago, IL Rate: DOE MUST SKILLS Senior level experience Python
programming - Expert Experience in "Marketing mix modelling" (
Media or marketing or advertising experience domain ) is MUST Good
experience in SQL Experience in data science Responsibilities •
Perform hands-on coding to retrieve and analyze large datasets
using Python and SQL • Integrate disparate data sources and
leverage state-of-the-art analytics best practices to deliver
integrated actionable insights to partners and stakeholders •
Manage and streamline data extraction process with great attention
to details • Assess the potential usefulness, validity, and rigor
of new data sources • Work with cross-functional team to ensure
high quality of the data • Build hands-on media mix models to
connect the impact of marketing tactics and business short-term and
long-term outcomes • Run optimization and simulation scenarios to
help provide the marketing investment and allocation
recommendations to stakeholders • Explain complex modeling
approaches in simple terms and develop compelling narratives that
connect modeling results with business problems Minimum
Qualifications • Master's degree in statistics, economics,
operations research, engineering, or related field • 4 years of
experience in data science, MMM, measurement, marketing strategy &
analytics • Proficient coding skills (Python/SQL) and relational
database knowledge and knowledge on Tableau • Experience in
integrating, structuring, and analyzing large amounts of data from
diverse sources • Extensive experience with predictive modeling
algorithms • Strong project management skills and attend-to-detail
documentation skills. • Strong written & verbal communication with
the ability to communicate complex technical topics clearly to a
range of audiences and to ‘tell a story’ that provides insight into
the business • You have a passion for working in a fast-paced agile
environment. • A collaborative mindset and sense of curiosity
Preferred Qualifications • PhD degree in Statistics, Economics,
Operations Research, or related field • Experienced in building
market mix and multi-touch attribution models • Experience with
advertising, measurement, and/or digital marketing analytics •
Experience with advertising technology platforms Ad servers, DSPs,
DMPs, etc.
Keywords: Redolent, Modesto , Data Scientist / Analyst ( Marketing mix Modelling ), PR / Public Relations , San Mateo, California
